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Why EU Communication Is More Than Just a Logo in the Corner For many project beneficiaries, communication under EU programmes is seen as a bureaucratic chore—something like a flag in the bottom right corner, a line that says “funded by the EU,” an A3 poster… and job done. But the EU’s communication framework for 2021–2027 […]

One of the most common pitfalls in implementing EU-funded projects has little to do with eligible costs or performance indicators. Instead, it’s something that seems minor at first glance: how to properly communicate the funding. What exactly needs to be stated? Where? In which language? How visible should it be? And what does “correct use

For years, communication in EU-funded projects was treated as a secondary element—mandatory, but peripheral. A sign at the entrance, an EU logo on a presentation slide, a final press release—and that was often the extent of it. Today, that model is outdated. In the 2021–2027 programming period, communication is no longer just a formal requirement—it

In 2026, a communication and dissemination strategy is no longer a box to tick at the end of a project proposal—it has become its very core. Across European funding programmes—from Horizon Europe to Erasmus+ and Creative Europe—how a project communicates with the world is almost as important as what it delivers. This shift is clearly

Anyone who has worked on a European project—whether under Horizon Europe or a shared management programme—eventually encounters the same phenomenon: documents pile up, versions multiply, files get sent via email, uploaded to various platforms, and before long, things descend into what many project coordinators describe in one sentence:“No one’s quite sure what the latest version

Artificial intelligence is no longer a novelty in the communication strategies of European-funded projects. It’s drafting texts, suggesting headlines, shaping social media posts, summarizing results, and even translating dense project documentation into language that’s more accessible to the public. For teams working under tight budgets and deadlines, AI seems like a logical—even inevitable—tool. But when

Science does not speak for itself. It never has. In A Brief Guide to Science Communication, physicist Donald W. Lincoln reflects on a lifelong journey—from a child growing up without scientific role models to a professional scientist committed to bringing science into the public sphere—and distils decades of experience into a thoughtful, pragmatic guide for

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